Kin Camp

Overview

UBC Kinesiology asked us to captivate the excitement and joy that comes from their yearly camping retreat. Our objective was to document the weekend getaway by showing the various activities and bonding moments these first year students shared.

Approach

A couple of UBC students reached out to us about the opportunity to document their kinesiology camping retreat. And within a couple of days of discussion we sent out two of our team members to capture the event.

Impact

Our video garnered over 30,000+ views in the first 24 hours of it being published , outperforming all of their yearly recap videos of the years prior. Drawing more attention to the Kinesiology department and the UBC community.